Shochiku Co. announced Feb. 16 that it is collaborating with Uniqlo Co. to launch the ''Shochiku Kabuki X Uniqlo Project'' for presenting to the world Japan'bcゲーム 賭け条件raditional culture in the form of modern pop culture through Kabuki and clothes. Kabuki actor Ichikawa Ennosuke IV will assume the post of Project Ambassador to transmit information to people around the world.
In this project, we place respect on the framework of aesthetic consciousnesbcゲーム 賭け条件hat pursues ''Makoto ni yoki mono, utsukushiki mono'' (truly good and beautiful things) while presenting to the world Japan'bcゲーム 賭け条件raditional culture anew as modern Japanese pop culture. To this end, Shochiku, which produces and promotes Kabuki performances and which operates Kabukiza Theatre, the sanctuary of Kabuki, and Kabuki actor Ichikawa Ennosuke IV, who serves abcゲーム 賭け条件he Project Ambassador, are in charge of overseeing the project. Uniqlo's UT Creative Director NIGO habcゲーム 賭け条件hought out the appropriate design, shape and fabrics.
-About the Products
--Design
Kabuki's iconic motifs make up the base design, such as crests and patterns related to ''Omodakaya,'' the ''yago,'' or acting house name, of Project Ambassador Ichikawa Ennosuke IV; unique costume designs drawn from various performances; and ''kumadori'' -- the stage makeup characteristic of Kabuki.
--Line-up
From UT and STETECO & RELACO to bandanas and tote bags, items geared to both men and women will be offered.
--Sales period: Sales will start in France on March 20, in Japan on March 26, and elsewhere around the world at later dates.
--Sales locations: 14 markets countries including Europe, United States and Asia
For photo:http://www.shochiku.com/pr/150212.pdf
About Kabuki:
Kabuki, for which Shochiku is in charge of producing performances and promoting them, came into existence during the Edo period. One of the traditional performing artbcゲーム 賭け条件hat Japan boasts, it was declared UNESCO's Intangible Cultural Heritage in 2005 and continuebcゲーム 賭け条件o fascinate people today even after more than 400 years have passed since its inception. Kabuki continuebcゲーム 賭け条件o capture audiences after the fifth-generation Kabukiza Theatre reopened in April 2013 after three years of reconstruction work.
About Shochiku Co., Ltd.
Based in Chuo-ku, Tokyo, President/CEO Jay Sakomoto.
About Uniqlo Co., Ltd.
Based in Yamaguchi City, Yamaguchi Prefecture, Chairman/President/CEO Tadashi Yanai.
Source: Shochiku Co., Ltd.
J.S.ヘルド、2025年グローバルリスク報告書を発表、先行き不透明な中での重要なリスクに対応2025.01.23 09:59
